Privacy Policy Version 1.0

This Privacy Policy was superseded on 25th May 2018. See our latest Privacy Policy here

This policy applies to customers who use the website and services of HIARCS, a brand of Applied Computer Concepts Ltd., hosted on, and is effective from 1st June 2004.

  1. Privacy Statement of HIARCS
  2. Your privacy is important to Applied Computer Concepts Ltd. and HIARCS ("HIARCS" or "we" / "us"). We want to make sure that you have a positive experience of HIARCS products and hope you purchase our products now and in the future. Any purchases are made through our partner service Share-it! who maintain a completely secure and private service - please see their privacy policy for details.

    We do not collect or store information that can be used to personally identify visitors to our Web sites without their explicit consent.

    We do not share your personal data with anyone. Email addresses are never given to any third-party whatsoever.

    Personal Data is information that can be used directly or indirectly to identify an individual. This personal data includes information like your name, address, telephone number and e-mail address.

    If you have questions or concerns regarding this Privacy Policy, you should first contact us by writing an email to: privacy email.

    Our Web site includes links to third party Web sites that are governed by their own privacy statements, and we are not responsible for their operations, including but not limited to their information practices. Users submitting information to or through these third party Web sites should review the privacy statement of these sites before providing them with personally identifiable information.

  3. About Applied Computer Concepts Ltd and HIARCS
  4. Our principle activity is the development of World Class chess software under the brand name of HIARCS. Applied Computer Concepts Ltd was established in 1991 and has a strong reputation for providing premier chess software to chess players and enthusiasts.

    Protecting your privacy and your personal data is an important aspect of the way we run our business on-line and off-line. Our main purpose in collecting and using your personal information is to fulfil your order. We will not share, sell, or rent individual personal information with anyone who is not involved in the process of managing your order.

  5. Purpose Specification and Data Collection
  6. You can access our Web site home page and browse our site without disclosing personal data. We collect, store and process your personal data only when and if you choose to purchase from us and use our partner Share-it! service, and in particular, to fulfil your order to maintain our ongoing customer relations. We collect personal data that you provide upon registration, order, survey, competition, or other forms, as well as by e-mail.

    When you place an order we collect your name, e-mail address, mailing address and registration details for the software in question. We use this contact information to fulfil the order process and supply activation keys primarily by email. We do not collect, hold or process your financial data, that is the purpose and function of the Share-it! service.

    If you send us correspondence, including e-mails and faxes, we retain such information in the records of your order. We will also retain all correspondence from us to you. We retain these records in order to measure and improve our Customer Service, and to investigate potential fraud. We may, over time, delete these records as permitted by law.

    When you visit our Web site we automatically receive and record information on our servers to maintain statistics about web site access. This information is not used to identify you personally.

  7. Electronic Newsletters
  8. You may receive promotional or marketing information about HIARCS products from us. Product purchase implies initial agreement to receive email about your purchased product family from us. We provide you the opportunity to opt-in and opt-out of receiving promotional or marketing information from us. You may opt out at any stage by emailing us a request to remove and your email address will be removed from our emails lists.
    Once you opt-out, you will no longer receive further promotional or marketing information from us.

  9. Sharing
  10. We do not share your personal data with anyone. Email addresses are never given to any third-party whatsoever.

  11. Notification of Changes
  12. If we decide to change our privacy policy, we will post those changes in this area of our Web site. If there is a material change in our privacy practices, we will indicate on our sites that our privacy practices have changed. We will provide the new policy on our web server and additionally we will provide a link to the old privacy statement.

    Your continued usage of our web site will mean you accept those changes. If you have any questions about our privacy policy, please contact our data protection officer: privacy email